Available for Growth Mandates & Corporate Marketing Training

Turning Ad Spend Into Predictable, Scalable Revenue.

Hi, I’m Satyam Parihar. A Performance Marketer, Paid Media Strategist, and active Digital Marketing Trainer. I engineer high-intent Google Search and Meta Ads architectures while training the next generation of marketers through hands-on practical labs and emerging AdTech tools to thrive in today's fast-evolving industry.

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11+
Career & Client Mandates
600+
Total Students Trained
96%
Placement Track Record
4%
Founded Own Businesses
Satyam Parihar
Performance Marketer & Trainer
Paid Media Strategist | Google Ads Certified
PMax & Search Ads
Corporate Training
A/B CRO Testing
GA4 / GTM Tracking
Marketing Philosophy

Great marketing isn't about spending more.
It's about knowing where every dollar produces leverage.

I don’t just launch campaigns; I engineer client acquisition engines. By integrating high-intent Google Search, granular negative keyword hygiene, automated smart bidding, and conversion rate optimization (CRO), I ensure every impression is audited for profitability.

01

Intent-First Acquisition

Capturing buyers when purchase intent is at its peak via surgical Google Search, Performance Max, and exact phrase structure.

02

Conversion Optimization (CRO)

Ad clicks are useless without high-converting landing pages. I test hero messaging, forms, and funnel friction points to maximize lead capture.

03

Strict Attribution & GA4

No guesswork. Complete data tracking using GA4 and Google Tag Manager (GTM) to tie every single rupee or dollar back to sales closed.

04

Team & Talent Mentorship

Accomplished Digital Marketing Trainer and Mentor, training 600+ total students and professionals in live campaign troubleshooting, emerging AI AdTech, and scalable ad economics.

Technical Depth

Full-Funnel Marketing Architecture

A structured breakdown of my tools, methodologies, and execution capabilities.

PPC & Paid Search

Paid Acquisition

End-to-end paid media planning, keyword bidding structures, and multi-market scaling.

Google Ads (Search, Display, Performance Max)
Meta Ads Manager (Facebook & Instagram)
Australian & Global B2B/B2C Geo-Targeting
YouTube Ad Sequences & Retargeting
Quality Score & Smart-Bidding Architecture
Efficiency

Growth & CRO

Transforming baseline traffic into paying customers through rigorous testing.

Conversion Rate Optimization (CRO)
Landing Page A/B Testing & Heatmapping
Customer Acquisition Cost (CAC) Reduction
Lead Magnet & Funnel Diagnostics
Organic SEO & High-Intent SEM Alignment
Leadership & Training

Analytics & Mentorship

Data integrity, corporate curriculum design, and cross-functional leadership.

Google Analytics 4 (GA4) Custom Events
Google Tag Manager (GTM) Container Setup
Corporate Digital Marketing Training
Ad Budget Modeling & Forecasting
VFX & Graphic Direction (IDFA Certified)
Performance Marketing & Digital Media Trainer

Practical-First Mentorship Built on
Live Budgets & Newly Emerging Tech.

As an active Digital Marketing Trainer and Growth Mentor, I believe textbook theories don't survive real market shifts. Across my training career, I have mentored 600+ total students and professionals with a 96% placement track record and 4% founding their own independent agencies. My curriculum centers on 100% hands-on execution and mastering newly emerging industry technologies—including AI-driven bidding algorithms, automated creative testing, first-party cookie-less attribution, and predictive CAC modeling.

✓ 96% Students Successfully Placed ✓ 4% Launched Their Own Agencies / Businesses ✓ 600+ Total Students Mentored

Training Impact & Outcomes 100% Career Success

600+
Total Mentored
96%
Job Placements
4%
Founded Ventures
Why My Students Excel in the Industry:

Rigorous training on live accounts rather than dummy simulations, combined with cutting-edge AI AdTech, prompt-assisted creative workflows, and rigorous attribution setups.

01

Live Google Search & AI Bidding

Live campaign creation, Smart Bidding with value rules, Quality Score engineering, phrase match structuring, and negative keyword routines to stop ad waste.

02

Meta Ads & Advantage+ Scaling

Mastering Meta Advantage+ shopping campaigns, dynamic creative testing loops, high-converting copy angles, and retargeting workflows.

03

Landing Page CRO & Testing

Systematic Conversion Rate Optimization: A/B split-testing hero headers, heatmaps, form friction elimination, and rapid conversion wireframing.

04

Next-Gen Analytics & Tracking

Google Tag Manager (GTM) data layer setup, GA4 custom events, server-side tagging, Looker Studio dashboards, and modern CAC/ROAS attribution.

Live Campaign Economics Tool

Interactive Paid Media ROAS Simulator

Adjust the parameters below to see how optimizing CPC, Conversion Rate, and Customer Value impacts revenue, lead velocity, and estimated ROAS.

Currency Framework:
₹1,50,000
Low Scale Growth Tier Enterprise Scale
₹35
4.5%

Satyam's CRO strategies typically optimize this from ~1.5% to 4.5%+

₹3,200
Projected Performance Output
4.11x
Projected ROAS
Profitable Scaling
Estimated Clicks
4,285
Conversions / Leads
193
Projected CAC
₹777
Estimated Revenue
₹6,17,600
Complete Track Record

Professional Experience (11 Roles)

Detailed overview of full-time leadership, freelance consulting mandates, and corporate mentorship.

Digital Marketing Trainer

Current Mentorship 600+ Total Students | 96% Placed
August 2025 – Present

Itvedant Education Pvt. Ltd. | Vashi, Navi Mumbai, India

  • Career Mentorship Track Record: Mentored and trained 600+ total students and working professionals across various batches, bootcamps, and institutional programs, achieving a 96% job placement rate in performance marketing and paid media, with 4% founding their own independent digital agencies and businesses.
  • Practical-First Live Account Labs: Replaced theoretical slide lectures with live campaign optimization drills, real-time keyword bidding exercises, negative hygiene pruning, and CAC/ROAS diagnostics on active accounts.
  • Emerging AdTech & AI Integration: Instructed cohorts on newly emerging industry tools, AI-assisted copy workflows, Advantage+ campaigns, Performance Max architecture, and privacy-first attribution tracking (GA4 & GTM).

Senior Digital Marketing Executive

Current
December 2024 – Present

Itvedant Education Pvt. Ltd. | Thane, Maharashtra, India

  • Architect full-funnel performance marketing strategies across Google Ads (Search, Performance Max) and Meta platforms to drive student admissions.
  • Execute audience retargeting funnels, negative keyword pruning, and landing page experiments to consistently lower lead acquisition cost.
  • Coordinate with internal admissions and sales teams to analyze lead pipeline quality, attribution metrics, and campaign ROI.

Senior PPC Specialist

Australian Accounts
August 2024 – November 2024

SpryBit | Ahmedabad, Gujarat, India

  • Spearheaded high-intent paid search (PPC) and Google Ads campaigns tailored specifically for Australian business clients.
  • Formulated automated smart-bidding strategies, negative keyword hygiene routines, and search term analysis to reduce Cost-Per-Click (CPC).
  • Optimized ad copy, responsive search ads (RSAs), and landing page alignment to systematically increase Quality Scores and conversion rates.

PPC Specialist

Freelance
August 2024 – November 2024

HASONS | Mumbai, Maharashtra, India (Freelance Project)

  • Managed paid search operations, bid management, and precision targeting across active Google Search ad groups.
  • Conducted competitor market analysis and ad copy testing to optimize CTR and capture high-intent consumer traffic efficiently.

Sr. Digital Marketing Executive

Team Leadership
October 2023 – September 2024

Kalorex | Ahmedabad, Gujarat, India

  • Digital Strategy & Team Leadership: Formulated cross-channel digital strategies aligning paid media, SEO, and content to institutional enrollment goals. Supervised and mentored a team of digital marketing associates.
  • Paid Advertising & Budget Management: Managed paid media budgets across Google Ads and Meta platforms, optimizing spend distribution to maximize overall Return on Ad Spend (ROAS).
  • Conversion Rate Optimization (CRO): Implemented ongoing landing page A/B tests, form optimizations, and user journey enhancements to improve conversion rates.
  • Full-Funnel Marketing: Managed organic SEO & SEM efforts, targeted email marketing workflows, online reputation management (ORM), and executive KPI reporting.

Digital Marketing Manager

Freelance Mandate
January 2023 – April 2024

Parihar Oil Mill | Gwalior, Madhya Pradesh, India (Freelance Mandate)

  • Directed end-to-end paid advertising campaigns on Google Ads and Facebook Ads to drive consumer inquiries and sales growth.
  • Executed social media marketing campaigns and brand awareness initiatives, growing organic reach and audience community.
  • Tracked cost per customer acquisition and managed promotional campaigns aligned with seasonal product demand.

SEO & Growth Marketing Strategist

Freelance
March 2023 – November 2023

Flash Fields | Ahmedabad, Gujarat, India (Freelance Project)

  • Spearheaded on-page, off-page, and technical SEO implementations, executing keyword research and competitive content strategies.
  • Managed tactical paid ad setups on Google and Meta platforms to supplement organic traffic and acquire qualified prospects.
  • Delivered routine analytical performance dossiers tracking organic ranking progression, traffic trends, and campaign budget allocation.

Digital Marketing Manager

March 2023 – October 2023

Skyblue Group | Ahmedabad, Gujarat, India

  • Devised and executed multi-channel digital campaigns to increase brand reach, lead inquiries, and customer engagement.
  • Collaborated with design and content creators to produce targeted promotional material across social and web platforms.

Digital Marketing Consultant

Freelance / UK
June 2023 – September 2023

Dr. Mariam Majid | England, United Kingdom (Remote Freelance Mandate)

  • Consulted on international personal branding, digital reputation, and audience acquisition across the UK healthcare space.
  • Devised strategic digital messaging and social positioning to build trust and elevate profile reach.

Social Media Executive & Industry Author

April 2022 – March 2023

Amigo Cyber & Digital Time (Amigo Incorporation) | Ahmedabad, India

  • Managed social media channels, community interactions, and content calendars to grow audience awareness in tech and cybersecurity.
  • Authored and published industry articles and thought-leadership pieces on digital marketing, online security, and emerging digital trends.

Graphic Designer

January 2021 – April 2022

Vlearn Classes | Pune, Maharashtra, India

  • Designed creative marketing collaterals, digital banners, social creatives, and presentation assets for student enrollment drives.
  • Collaborated closely with instructors and promotional teams to build a visually engaging brand identity.
Selected Impact

Growth & Campaign Case Highlights

Real tactical problems solved through disciplined paid search architecture and conversion tuning.

EdTech / Student Admissions

High-Intent Lead Quality & Enrollment Surge

Restructured Google Search ad groups from broad matching to phrase-specific intent groups, eliminating wasteful keyword spend and scaling qualified applicant volume for Itvedant.

CAC Decrease -28%
Lead Quality +42%
International PPC / Australia

Geo-Targeted Smart Bidding for Australian Brands

Executed precision bidding schedules aligned with Australian time zones at SpryBit, fine-tuning negative keyword matrices to preserve high conversion rates with low CPCs.

Avg Quality Score 8.6/10
CTR Uplift +34%
Full-Funnel / Kalorex

Multi-Channel Budget Optimization & Team Sync

Managed full marketing budgets across Google Ads, Meta, and SEO while coaching junior associates on landing page A/B split-tests and form completion speed.

Conversion Rate 2.1x
Overall ROAS +55%
Academic Foundation

Degrees & Specializations

Bachelor of Science (B.Sc.) in Physics

2021 – 2024

Jiwaji University | Gwalior, India

Rigorous analytical foundation in quantitative methods, data modeling, and mathematical problem-solving applied directly to ad economics.

Master in Digital Marketing

2023

Digital Sandip Academy

Advanced master specialization in paid search strategy, performance advertising, and organic growth engineering.

International Diploma in Film Animation with VFX (IDFA)

2019 – 2021

Azpire Education

Interactive technology, video graphics, and visual effects (VFX) ensuring strong creative direction for high-CTR ad assets.

Accreditations & Stack

Official Certifications

Google Ads Certified

Search, Display & Campaign Measurement

Masters Digital Marketing

Certified by Digital Sandip Academy

Advanced Social Media

Strategy Training & Lead Gen Certification

IDFA Film & VFX

Video Graphics & Motion Ad Architecture

Daily Performance Tooling

Google Ads Manager Meta Ads Manager Google Analytics 4 (GA4) Google Tag Manager (GTM) Looker Studio SEMrush A/B Testing Frameworks
Initiate Collaboration

Ready to scale your paid acquisition?

Whether you require a complete Google Ads rebuild, international market expansion, or an experienced trainer for your team, let’s schedule a diagnostic call.

Thane / Mumbai, Maharashtra, India
Direct Inquiries: Available via LinkedIn / Form
Response SLA: Within 24 Business Hours
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